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From Fortune Magazine, September 10, 2021 © 2021 Fortune Media IP Limited.  Used under License. Fortune, Fortune Media (USA) Corporation and its affiliates are not affiliated with, and do not endorse products or services of, Licensee.

  • Ultradent Pledges Up to $30,000 to Victims of Pulse Nightclub Massacre in Orlando, Florida

    June 14, 2016 South Jordan, Utah

    Ultradent Products, Inc., has announced they will donate 5% of the company’s U.S. sales on Thursday, June 16 and Friday, June 17, up to $30,000, to the Equality Florida’s Pulse Victims Fund following the tragic massacre this past Sunday morning in Orlando.

    Of the violent attack—which claimed the lives of 49 people and injured 53 others before law enforcement fatally shot the attacker—Dr. Fischer, founder and CEO of Ultradent said, “Once again, we are reminded that we are a country at war. But this terrorist upped the ante by targeting a group of our fellow Americans who bring no oppression to others. They are our sons and daughters who are simply singled out, oppressed, even persecuted simply because of who they are. This is so wrong! This is NOT what America is about! We must band together as Americans and do everything in our power to counter such craziness, be it here at home, and/or by extremists anywhere who preach and enact hate against all others.”

    He went on to say, “The victims are our sons, daughters, and family members at all levels. Our hearts and prayers are with them.”

    Last, Dr. Fischer, in his statement called for appropriate action to be taken by our nation’s top government officials, quoting Albert Einstein in saying “Insanity is doing the same thing, over and over again, but expecting different results.”

    He concluded by calling back to Ultradent’s Core Values, encouraging all people to “have courage and do the right thing!”

    Showing one of Ultradent’s Core Values, Care, the company frequently donates to the Utah Food Bank, to various national and international dental humanitarian missions, and has made significant donations to national and international disaster and crisis victims, including Typhoon Haiyan, Hurricane Sandy, the Haiti Earthquake, flooding in Japan, and the recent earthquake in Ecuador.

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  • Ultradent Products, Inc., Launches Consumer-Facing Opalescence Whitening Toothpaste Online Store

    June 7, 2016 South Jordan, UT

    ​Ultradent Products, Inc., is excited to announce the launch of a consumer-facing online store for the sale of Opalescence Whitening Toothpaste. The site allows United States customers to purchase the toothpaste directly from Ultradent in packs of three.

    Opalescence Whitening Toothpaste is available for purchase in the original formula and in the new sensitivity relief formula. Opalescence Whitening Toothpaste Original Formula is formulated to provide excellent whitening effects while helping to strengthen enamel, prevent cavities, and promote oral health. It’s safe for everyday use and comes in a delicious Cool Mint flavor. It offers efficient, quick fluoride release, high enamel fluoride uptake1, and maximum enamel, dentin, and restoration protection2. Opalescence Whitening Toothpaste Sensitivity Formula features all of the whitening and oral health benefits and great flavor as the Original formula, and it also includes Potassium Nitrate to help relieve sensitivity.3 Opalescence Whitening toothpaste, compared with other popular whitening toothpaste brands, is very low abrasion and safe for everyday use. All online orders of Opalescence Whitening Toothpaste come with free shipping.


    To learn more or to purchase Opalescence Whitening Toothpaste, please visit opalescence.com and click the “Buy Toothpaste” button in the top right-hand corner.

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  • Ultradent Products, Inc. Announces Community 5k/Comic Con Event to Benefit Utah Food Bank

    June 6, 2016 South Jordan, Utah

    Ultradent Products Inc. will join forces with Salt Lake City Comic Con this year to host a superhero themed community event called Heroes v. Villains. The event will include a 5k family fun-run, a costume contest, games, food trucks, and more. Heroes v. Villains will take place on August 27, 2016 at Draper City Park, located at 12500 South 1300 East. All proceeds of the day’s events will benefit the Utah Food Bank.



    Schedule of Heroes v. Villains Events:

    • 7 a.m.: 5k registration
    • 8 a.m.: 5k race
    • 9 a.m.: Children’s 1k race
    • 10 a.m.–1 p.m.: Costume contest, food trucks, games, and more!

    Ultradent has a long history of raising money and contributing to charitable causes, and has been donating to the Utah Food Bank since 2011. With this event, the company aims to raise enough money to provide 300,000 meals to underprivileged Utahans.



    To learn more about this year’s fundraising event and to register for the 5k race, please visit www.heroesvvillains.com

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