For Immediate Release

Ultradent has Multiple Products Honored with 2017 Cellerant Best of Class Technology Awards

August 17, 2017 South Jordan, UT

Ultradent Products, Inc., is pleased to announce that the Gemini® 810 + 980 diode laser, and the VALO® curing light family—which includes VALO Corded, VALO Cordless, and the largest LED curing light available on the market, VALO® Grand—have been selected as 2017 recipients of the Cellerant “Best of Class” Technology Award. Now in its ninth year, the Cellerant “Best of Class” Technology Award recognizes manufacturers and service providers for their innovations and is one of the most prestigious dental industry honors. “Being selected as a ‘Best of Class’ winner acknowledges companies that create the innovative dental technologies that will help shape the future of our profession,” said Dr. Lou Shuman, Best of Class Founder and Cellerant CEO.

This year will mark the fifth time that Ultradent’s VALO Curing Light family has been awarded the “Best of Class” Technology award. It is the first time that the Gemini 810 + 980 diode laser has been recognized for the honor. Of the distinctions, Mike Simmons, Ultradent’s Global Brand Manager of Equipment, says, “Ultradent is truly honored to receive this award for both the VALO family of curing lights and our newly launched Gemini diode laser. We strive to bring value to the dentist through innovative products, and the VALO curing lights and Gemini laser portray this goal perfectly. We are very proud of our equipment and are humbled by the praise and recognition from the Cellerant Consulting Group.”

The VALO curing light’s multiwavelength light-emitting diode (LED) and optimally collimated beam makes it capable of polymerizing all dental materials. The low-profile design of the light’s wand-style body and the large footprint of the curing head provide unprecedented access to the oral cavity. Each VALO light is precision milled from a solid bar of aircraft aluminum, ensuring unsurpassed durability. VALO Cordless is also available in the colors Graphite, Gold, Fuschia, and purple. The VALO Grand curing light features a 50% larger lens and an additional curing light on the underside of the wand.

“Best of Class” honorees are chosen by a panel comprised of leading voices in dental technology, who come together each year to discuss, debate, and decide what products merit recognition. “We research the best available technologies for an entire year leading up to the announcement of award winners,” said Dr. Marty Jablow of Cellerant. “To be selected as ‘Best of Class’ after all of that scrutiny and deliberation means that our panel is confident in recommending winning technologies to our peers.”

In addition to Dr. Shuman, the 2017 “Best of Class” panel consisted of Dr. John Flucke, Technology Editor for Dental Products Report; Paul Feuerstein, DMD, Technology Editor for Dentistry Today; Marty Jablow, DMD, known as America’s Technology Coach; and Parag Kachalia, DDS, Vice-Chair of Preclinical Education, Research and Technology, University of Pacific School of Dentistry. “Ultradent is extremely honored to be among those recognized by this extremely distinguished panel of doctors, leaders, and innovators. There is no higher recognition than to be lauded by your peers, and for that, we are humbled and grateful,” said Dr. Dan Fischer, founder and CEO of Ultradent Products.

About Ultradent Products, Inc.

Ultradent Products, Inc. is a leading global developer and manufacturer of high-tech dental materials, devices, and instruments. Founded in 1978 as a family-owned company, Ultradent’s vision remains to continue to improve oral health globally by creating better dental products that set new industry standards. Ultradent also aims to improve quality of live and the health of individuals through financial and charitable programs.

About The Cellerant “Best of Class” Technology Awards

The “Best of Class” Technology awards were launched in 2009 as a new concept to provide an unbiased, non-profit assessment of available technologies in the dental space. Through print and digital media coverage, the “Best of Class” message reaches the community of 150,000 dentists through multiple touch points—in print and online—educating them about the products. Honoree participation in the “Tech Expo” at the American Dental Association’s Annual Meeting offers face-to-face interaction with the companies as well as technology-centered education provided by members of the panel. Courses at last year’s 2016 meeting sold out. This year’s event will be held Oct. 19-23 in Atlanta, GA.

About Cellerant Consulting Group

Founded and led by CEO Dr. Lou Shuman, DMD, CAGS, Cellerant provides strategic dental market insights, clinical expertise, implementation resources and support to accelerate growth for client dental companies. Cellerant services include new concept incubation, clinical product evaluation, product development, continuing education program development and CE sponsorship, strategic branding and marketing, online marketing, lead generation, and dental media relations management. As an orthodontist and former owner of a 10-doctor multi-specialty private group practice, Dr. Shuman guides clients to develop offerings that connect with and engage dental customers on a relationship level that provides sustained differentiation. Cellerant operates under a unique model that merges leading voices in clinical product evaluation and strategic partner companies to provide a menu of services from one easily accessible network.


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